Sometimes irregular shapes, unlike others, can lead the way in logo designs. So keeps your brain ticking over and do some changes on details. It will make your logo standing out. Note: using vector rather than bitmap image since bitmap is not a good choice for stretching. Jagged edges always make the logo design go down. DO NOT make the logos more and more complex. Simple logos are usually more memorable than others. Do not let your logo get too complicated, only if you are confident that you can control the complex huge designs. DO NOT leave logo without drop shadow and gradient. There are some long-standing effects that most designers often used. For example, you can use shadow, reflection, glow, and gradient. Try to use them flexibly, but not frequently. Please note again, less is more and less is better. Learn and get inspired from other designers' logo artworks. Try to find out the ingenious creations and also the shortcomings of their work. But don't copy them. Please refer to the next tip.